Casual Games show a 500% better lift in Brand Awareness than TV ads. (Magdid 2009)
People engage with your advertising message for over 5 Min* vs. 30 Sec. TV advertisement.
Online casual game players are women who love to relax and unwind from a busy day with a quick fun game during their me-time.
The average online casual game session lasts 20 - 45 minutes or longer, and members play their favorite games multiple times each week.
Combine a Television-like Advertising experience along with the targeting and engagement metrics of online advertising.
